Zune Gets Gaming – Microsoft’s Player Just Got More Important

Today at the Game Developers Conference, word was released that, simply, we’ve now got the options for games on the Zune.  You can read all about it at Joystiq and Engadget.  I’ve also added a few comments over at Zuneluv.com (and breathed some life into our Zune Games category. If you want to play along as the story unfolds.

Really, we have two issues at play here:  1) This should come as no surprise to anyone as since the iPod has games, it goes to reason that Microsoft will put games in the Zune as well. 

2) The second issue is something that all new media types should pay attention to.  Microsoft may be lousy at the desktop right now but "the kids" are flocking to the xBox and if the Zune become any kind of a portable xBox or and xBox lite, there are going to be a lot of "the kids" with portable devices that play our content.  Oh yeah, they also do very well in the twenty something and thirty something demographic.

And that’s a good thing all the way around.

Again, follow the thread over at ZuneLuv.com if you are really interested, but do keep this in the back of your mind.

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