Roku, Mediafly, and Easy Media Direct

This weekend I presented my www.easymediadirect.com vision at Stompernet Live 8.

I’ll get a clip or two up soon – but the vision is this: one source, for all media, on all platforms.

Paul, isn’t this what Podcasting is all about? Yes, it is, but Podcasting has yet to produce a few elements vital to such a vision.

Streaming: Yes, still think it is bad form but there are instances when we do need it. It’s part of both elements below.

A Television Set Top Box: I wrote about this issue a few posts back but it is plain and simple – no box yet (but one) even shows a remote chance of becoming the standard.

Reasonable DRM: By this I mean the leveraging of tech to enable new models of distribution not possible without the tech (while being completely transparent to the end user). For example – live streams and pay per view models.

So, by leveraging the strength of managed RSS (through companies such as Premiumcast), device independent distribution clients (such as Mediafly), and a reasonable set top box play (such as Roku), we have the chance to make this vision a reality.

And, finally, despite the cool geek factors at play here, we finally have a possibility for frictionless media delivery on a scale that can make this space profitable while giving our audience an infrastructure they deserve.

I’m pretty excited about it.

Would love your initial thoughts.

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