I've been warning/writing/saying that this was coming for a long time now. Looks like things are getting even closer. In a recent Media Post article, we learn that Hunter Walk (head of product management at YouTube) is now speaking publicly of a “self-service method that will give moviemakers the ability to upload and provide their streaming content for rent” on our favorite video hosting service.
We know YouTube on the Phone and on the TV both have the ability to enter in your account information.
Renting across all three screens is coming people, trust me …
What should you do about it? Well, the information marketers and content producers of this audience should consider what it would/could mean to have their content on the worlds biggest Internet Video Distribution platform for computer, television and telephone for rent.
And those without content might want to consider producing some.
Shameless self promotion: Thank goodness YouTube Secret Weapon 2.0 is so near launch it isn't even funny. If you want to get on the early bird list, fill out the form over at the site.