I'm changing my corporate Mission Statement.
My Mission Statement was:
“Paul Colligan helps busy people leverage new media to get their message out to more people, with less effort, and for greater profit.”
It is now:
“Paul Colligan helps the busy leverage technology to be better people and to reach more with their message (often with less effort and for greater profit).”
Whereas the changes are probably obvious to many – a few thoughts:
It's no longer just the Internet – it's technology as a whole. At some point, our message gets even bigger than the Internet.
Better people – tech can make us better in business, parenting, friendship, etc. I want to explore that more.
My question for you … the parenthetical “often with less effort and for greater profit” – is that needed?