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Is YouTube A Social Network? What Can We Do To Leverage That?

The fact is simple, YouTube is a social network—and you need to plan your approach to YouTube accordingly. How can I say so? YouTube says so and a bunch of other people say so. So let's go further and deconstruct this concept.

What makes a social network?  Friends, comments, followers, subscriptions—these are all part of the social network experience, and they are also a part of YouTube.  

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